Cookie
Policy.
Clarity Financial Wellbeing Ltd
This Cookie Policy explains how Clarity Financial Wellbeing Ltd (Company No. 16974429), KB House, Scott Drive, Altrincham WA15 8AB, uses cookies and similar tracking technologies on our Platform. For further information on how we process personal data, please read our Privacy Policy.
1 What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet or mobile phone) when you visit a website or use an online platform. Cookies are widely used to make platforms work effectively, improve user experience, and to provide information to the owners of those platforms.
Similar technologies include:
- Web beacons (pixel tags): Small, transparent image files embedded in web pages or emails that help us track engagement and behaviour
- Local storage: Browser storage that allows data to be saved on your device beyond the duration of a session
- Session storage: Temporary storage that is cleared when your browser session ends
References to "cookies" in this policy include these similar technologies where the context permits.
2 Why We Use Cookies
We use cookies and similar technologies for the following reasons:
- To ensure the Platform functions correctly and securely
- To remember your preferences and settings
- To keep you logged in during your session
- To analyse how users interact with the Platform, so we can improve it
- To measure the performance and effectiveness of the Platform
We do not use advertising cookies or profiling cookies. We do not use cookies to serve you targeted or behavioural advertisements, and we do not share cookie data with advertising networks.
3 Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the Platform to function. They enable core functionality such as security, session management, and account authentication. Without these cookies, the Platform cannot operate properly.
Strictly necessary cookies do not require your consent under UK PECR (Privacy and Electronic Communications Regulations). They will be set whenever you access the Platform.
Analytics Cookies
These cookies help us understand how visitors use our Platform — for example, which pages are visited most frequently, how users navigate through the Platform, and where errors occur. This information allows us to improve the Platform's performance and user experience.
Analytics cookies are only set with your consent, which we request via our cookie consent banner when you first access the Platform. You may withdraw your consent at any time.
What we do not use: We do not currently use functional cookies (for personalisation beyond your session), marketing cookies, or third-party advertising cookies.
4 Cookie Details
The table below sets out the specific cookies we use, their purpose and duration:
| Cookie Name | Type | Purpose | Duration |
|---|---|---|---|
| Session Cookie | Strictly Necessary | Maintains your authenticated session while you are logged in to the Platform | Session (deleted on browser close) |
| CSRF Token | Strictly Necessary | Protects against Cross-Site Request Forgery attacks by validating form submissions | Session |
| Cookie Consent | Strictly Necessary | Stores your cookie consent preferences so we do not ask again on every visit | 12 months |
| Analytics Cookie (e.g. _ga) | Analytics | Used to distinguish users and track usage patterns to improve Platform performance and experience (e.g. Google Analytics or equivalent) | Up to 2 years |
| Analytics Session (e.g. _ga_*) | Analytics | Used to maintain analytics session state and track individual sessions within the Platform | Session / up to 2 years |
Please note that exact cookie names may vary depending on the analytics provider we use and may be updated from time to time. This table will be updated to reflect any changes.
5 Third-Party Cookies
We may use third-party analytics services (such as Google Analytics) to help us understand how users interact with the Platform. Where we do so, those third-party providers may set their own cookies on your device, subject to your consent.
We have no direct control over third-party cookies set by these providers. However, we ensure that any third-party analytics providers we use are:
- Bound by appropriate data processing agreements
- Required to process data only in accordance with our instructions
- Configured to anonymise IP addresses where technically possible
- Subject to opt-out mechanisms — see Section 7 below
We do not use cookies from third-party social media platforms or advertising networks on the Platform.
6 Your Consent
In accordance with UK PECR and the UK GDPR, we request your consent before setting any non-essential (analytics) cookies on your device.
When you first visit the Platform, you will be presented with a cookie consent banner that allows you to:
- Accept all cookies — including strictly necessary and analytics cookies
- Accept strictly necessary cookies only — rejecting analytics cookies
- Customise your preferences — choosing which categories of cookie to accept
Your consent preferences are stored for up to 12 months. You may change your preferences at any time by accessing the cookie settings on the Platform.
Withdrawing consent: You can withdraw your consent to analytics cookies at any time. Withdrawing consent will not affect the lawfulness of any processing carried out prior to withdrawal, but we will stop setting analytics cookies going forward.
7 Managing Your Cookie Preferences
You have several options for managing cookies:
Via the Platform
You can update your cookie preferences at any time by accessing the cookie settings option within the Platform. This allows you to withdraw consent from analytics cookies without affecting strictly necessary cookies.
Opting out of Google Analytics
If we use Google Analytics, you can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.
Do Not Track
Some browsers have a "Do Not Track" feature. We currently do not respond to Do Not Track signals, but you can control analytics cookies directly through our cookie consent banner.
8 Controlling Cookies via Browser Settings
You can also control and manage cookies through your web browser settings. Most browsers allow you to:
- View cookies that have been set on your device
- Delete individual cookies or all cookies
- Block third-party cookies
- Block all cookies from specific websites
- Block all cookies from all websites
Please note that blocking or deleting strictly necessary cookies may affect the functionality of the Platform and prevent you from logging in or using certain features. Instructions for managing cookies in common browsers can be found at:
9 Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our use of cookies, changes in applicable law, or for other operational reasons. The date at the top of this page indicates when the policy was last updated.
If we introduce new categories of non-essential cookies (such as functional or marketing cookies), we will update this policy and request your consent before setting those cookies.
We recommend you review this Cookie Policy periodically to stay informed about how we use cookies.
10 Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
Clarity Financial Wellbeing Ltd
KB House, Scott Drive, Altrincham WA15 8AB
Email: support@clarityfw.co.uk
Company No. 16974429
For complaints about our use of cookies or personal data, you also have the right to contact the Information Commissioner's Office at ico.org.uk.